Fair trade products at an affordable price? We have been offering precisely that to millions of customers for many years. We have now been honoured for our long-standing commitment to fair trade by the organisation TransFair, receiving the Fairtrade Award 2018 in the “Trade” category.
And we are really proud of this! Why? Because we have been making efforts to offer fair trade goods and support projects in the countries of cultivation as early as 2012. Smallholder farmers and workers in Africa, South America and Asia benefit from fair trade. In the meantime, a large number of fair trade products have become a permanent part of our range, including bananas, coffee, tea, juices, honey and chocolate – depending on the ALDI Nord country. Promotional products such as sports apparel, bed linen, fruit gums and wine regularly complement these offerings. To ensure that customers are able to identify fair trade products at first glance, we use the own brand FAIR in some countries. We also regularly participate in TransFair’s “Fair Week”.
“By continuously expanding its fair trade range, ALDI is succeeding in making fair trade items accessible to the general public and further advancing the effectiveness of fair trade in producer countries. Only those consumers who have the option of purchasing fair-trade goods can change policies by deciding what items they put in the shopping basket.”
Dieter Overath, Managing Director TransFair
The Fairtrade Award
Every two years, TransFair presents Fairtrade Awards to companies and civil society organisations for their special efforts. TransFair looks for companies from trade and industry that link their business success with social responsibility and consistently use fair-trade products. Organisations and projects that promote fair trade in some special way are also honoured.
Fair trade aims to promote smallholder farmers and workers in developing countries in Africa, Asia and Latin America and to sustainably improve their position in the global market. Products with the Fairtrade label come from fair-trade practices. In Germany, the independent association TransFair has been issuing the Fairtrade label since 1992. To receive the label, international fair trade standards must be observed, which cover wide-ranging social, economic and environmental aspects, such as the payment of minimum fair trade prices and the fair trade premium, the ban on illegal child labour and compliance with criteria for protecting the environment. The fair trade premium makes it possible to carry out joint projects, such as the construction of wells, schools and hospitals. The premium also facilitates investment in local infrastructure.
of our products with Fairtrade certification were on shelves in our stores in Germany in 2017.
In 2018, we will be changing over all Moser Roth chocolate bars, pralines and seasonal items to the Fairtrade Cocoa Program. In contrast to the traditional Fairtrade mark, the cocoa programme does not focus on the composition and certification of individual products. Rather, the emphasis is on fair resource purchasing. In this way, the programme contributes towards achieving greater sustainability for many products – and thus on a wide scale. When it comes to chocolate products, only the cocoa is traded at fair trade conditions. The cocoa itself comes primarily from Côte d’Ivoire and Ghana. Producers are allowed to use conventional raw materials for other ingredients, such as beet sugar.
People from 117 nations work in the nine European countries in which we are represented. This diversity is a part of the ALDI Nord Group. It enriches our working relationships and reflects the diversity of our customers.
We align our actions with our core values: simplicity, responsibility and reliability. These values also express the way the ALDI Nord Group sees and approaches compliance.
We take responsibility for safe and fair working conditions and compliance with environmental standards wherever we can make a difference
Being an ALDI employee above all means embracing our shared values: simplicity, responsibility and reliability. That is what we stand for in all we do, wherever we are located.
The trust of our customers is our most valuable asset. That is why we listen carefully to what they want. For more than 100 years, we have consistently and systematically tailored our products and services towards the demands of our customers.
Taking responsibility for the health and safety of employees in the workplace is part of the ethos of the ALDI Nord Group companies
We know that there is still a lot to do when it comes to animal welfare, but we are on the right track, as confirmed by two recent publications on commitment to animal welfare in the food industry
The roughly 69,000 ALDI employees make a decisive contribution to the sustained success of the ALDI Nord Group. All of them can be proud to work for the ALDI Nord Group. In exchange, they receive secure working conditions, attractive framework conditions and long-term career development prospects
We take responsibility for the protection of our environment and its natural resources. As a retailer, reducing waste and dedicating ourselves to fighting food losses play a central role.